Design a Creative Mother's Day Card for a Global Jewelry Brand

Fashion

Aphrodite's (www.aphrodites.com) is a women's accessories and lifestyle brand that, like the legend of Aphrodite, grants those who dare to open our box with the confidence, beauty, wisdom, and strength that our jewelry pieces inspire. Our products are stunning and stylish, yet tender and personally meaningful. We believe that women from all walks of life should be recognized as beautiful and gifted beings. All those who dare to “open the box” step into their power as gorgeous, confident, and courageous women, ready to embrace their uniqueness, many talents, and individuality. Our popular female accessories include jewelry, watches and sunglasses at affordable prices. Target audience: Women 35 years and older (with some gifting products skewing younger women 25 plus), mostly in the US but we advertise internationally. They love deals, want to look stylish and want to get the perfect gift for their loved ones. Tagline: Discover/Unleash/Embrace your inner goddess

We are excited to hold a contest that will be allowing you guys to design an OUT OF THE BOX & CREATIVE design for Mother's Day! The way this works is that the jewelry goes on top of the card as you will see in the below examples. We are wanting to get creative designs that have either “HAPPY MOTHER’S DAY” & “TO MY MOTHER” as the Title. Although we are open to other interpretations that can be creative. The card need to have a viral angle that grab attention OR are meme style that can go viral on the internet. We would like you to design a card (ideally a few variations) for Mother's Day for our women's jewelry gift products (3.25" x 3.25" with a 0.125 bleed). The following are for your creative inspiration - these are samples of our 10 most successful cards, we would like you to get as creative as you can and really bring in your inner style to grant an amazing mother's day to our customers. Show us something fun, intuitive and out of the box. You can check on our branding style www.aphrodites.com but do not limit your creativity to what we currently have. Good Luck and Happy Designing! IMAGES/SAMPLES HERE:: "To My Badass Daughter" https://www.dropbox.com/s/am50w0qjms39tdg/To%20My%20Badass%20Daughter1.jpg?dl=0 "To My Daughter, Love Dad" https://www.dropbox.com/s/iy99400z0tk43l1/To%20My%20Daughter%2C%20Love%20Dad.jpg?dl=0 "You Are My Sunshine" https://www.dropbox.com/s/f3pdxubgc43d1co/You%20Are%20My%20Sunshine.jpg?dl=0 "Strength" https://www.dropbox.com/s/5s2twir0qzmozmg/Strength.jpg?dl=0 "To My Badass Wife" https://www.dropbox.com/s/kdc3s31sgkinvr0/To%20My%20Badass%20Wife.jpg?dl=0 "Soul Sister" https://www.dropbox.com/s/hbyfy83fw0ja7op/Soul%20Sister.jpg?dl=0 "Be Like The Butterfly" https://www.dropbox.com/s/cuqny2ajbzi3xko/Be%20Like%20The%20Butterfly.jpg?dl=0 https://www.aphrodites.com/products/happy-galentines-day-joined-hearts-necklace?_pos=1&_sid=745189f51&_ss=r&variant=38582986604713 https://www.aphrodites.com/products/happy-galentines-day-anatomical-hearts-design-joined-hearts-necklace? _pos=2&_sid=745189f51&_ss=r&variant=38582993911977 Please design one of the following five card ideas. If we like multiple designs, there is a possibly we may select multiple winners. COPY THAT YOU CAN USE (Be free to use your own if you want): 1. "A MOTHER HOLDS HER CHILDREN'S HANDS FOR A WHILE, BUT THEIR HEARTS FOREVER. HAPPY MOTHERS DAY." 2. "TO THE WORLD YOU ARE A MOTHER, BUT TO YOUR FAMILY YOU ARE THE WORLD. MOM, HAPPY MOTHER'S DAY" 3. "HAPPY MOTHER'S DAY TO MY GREATEST TEACHER, MY BEST FRIEND, AND MY CHEAPEST THERAPIST." 4. "MOM, IM SORRY FOR ALL THE DUMB STUFF I DID WHEN I WAS YOUNGER. IF IT HELPS, YOU ONLY KNOW ABOUT HALF OF IT. HAPPY MOTHER'S DAY!" 5. "MOM, THANK YOU FOR GIVING ME LIFE AND THANK YOU FOR NOT TAKING IT BACK DURING MY TEEN YEARS. I LOVE YOU! HAPPY MOTHER'S DAY." **SOME OTHER DESIGN VARIATIONS ATTACHED** BUT THE ONES THAT HAVE LINKS ABOVE ARE EXAMPLES OF ACTUAL PRODUCTS THAT WE SELL. The design images attached are meant to give you creative inspiration eg. the grinch hand holding the jewelry but not necessarily provided to follow the look and feel. We do like interaction between the jewelry and the card (concept) which is a key feature of the image attached of the Grinch hand holding the jewelry and the image of the face of the jewelry on top of the Superman body.

3.25" x 3.25" with a 0.125 bleed card. CMYK print. Feel free to use your own copy if it spurs your creative juices and write it as if it was for your own Mother. Otherwise, you can use the following copy: 1. "A MOTHER HOLDS HER CHILDREN'S HANDS FOR A WHILE, BUT THEIR HEARTS FOREVER. HAPPY MOTHERS DAY." 2. "TO THE WORLD YOU ARE A MOTHER, BUT TO YOUR FAMILY YOU ARE THE WORLD. MOM, HAPPY MOTHER'S DAY" 3. "HAPPY MOTHER'S DAY TO MY GREATEST TEACHER, MY BEST FRIEND, AND MY CHEAPEST THERAPIST." 4. "MOM, IM SORRY FOR ALL THE DUMB STUFF I DID WHEN I WAS YOUNGER. IF IT HELPS, YOU ONLY KNOW ABOUT HALF OF IT. HAPPY MOTHER'S DAY!" 5. "MOM, THANK YOU FOR GIVING ME LIFE AND THANK YOU FOR NOT TAKING IT BACK DURING MY TEEN YEARS. I LOVE YOU! HAPPY MOTHER'S DAY."

Every design category has flexible pricing for all budgets. Card or invitation starts at HK$1,599.